Passionate Blooms Floral Co.
Passionate Blooms Floral Co.
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Social media analytics for passionate blooms floral,
showing growth from the recent strategy.
Social media analytics for passionate blooms floral,
showing growth from the recent strategy.
“If you’re looking for someone to take control of your social media, so you can focus on what you do best, look no further! Emma is professional, knowledgeable and a total joy to work with! I wouldn't trust anyone else but her; her dedication to people and ongoing education in ever-evolving platforms truly makes her a superstar.”
Shauna Grobowsky
Owner of Passionate Blooms & The Botaness

About The Company

A Kelowna based local business, Passionate Blooms is dedicated to enhancing special occasions within the Okanagan by using every client’s individual taste, curated inspiration and the best product to create a visual dream. Specializing in custom florals, event pieces, workshops and biophilic art.
passionate blooms reel metrics overview

Objectives

Over the time of working with Passionate Blooms, we've always focused on generating authentic and creative content. This year, we revamped our social strategy and branding to show off a bolder, more unique side — beyond the typical flower shop vibe. We wanted to continue building a strong brand presence and a lively community, making the most of social media.

Results

To focus in on an optimal social presence we adopted a unique and specific video + photo editing style for a consistent and aesthetic feed. Partnering with a fabulous photographer this year - Norra Photography - to feature high-quality images of Passionate Blooms' pieces. Additionally, we've collaborated with local businesses to combine audiences and promote community. For example, at Lakehouse Kitchens, Passionate Blooms hosts a variety of floral workshops, promoting both our brand and local engagement through joint posts and events.